Posts about Ken Segall

Apples: Insanely simple meetings taught by Ken Segall

Ken Segall: Insanely Simple


What I Learned About Great Meetings from Steve Jobs

A guest post by Ken Segall

The principle of keeping meetings small and made up of smart people is deeply woven into the religion of electronics behemoth Apple and is key to any organization that wants to nurture quality thinking. The idea is pretty basic: Everyone in the room should be there for a reason. There’s no such thing as a mercy invitation. Either you’re critical to the meeting or you’re not. It’s nothing personal, just business. Apple co-founder, the late Steve Jobs, actively resisted any behavior he believed representative of the way big companies think – even though Apple had been a big company for many years. When he called a meeting or reported to a meeting, his expectation was that everyone in the room would be an essential participant. Spectators were not welcome.

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